{"id":1586,"date":"2026-08-04T21:32:13","date_gmt":"2026-08-04T21:32:13","guid":{"rendered":"https:\/\/www.vaultinsider.top\/?p=1586"},"modified":"2026-08-04T21:32:13","modified_gmt":"2026-08-04T21:32:13","slug":"stv-radio-seals-sales-partnership-with-bauer-media-daily-business","status":"publish","type":"post","link":"https:\/\/www.vaultinsider.top\/?p=1586","title":{"rendered":"STV Radio seals sales partnership with Bauer Media \u2013 Daily Business"},"content":{"rendered":"

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Breakfast hosts Ewen Cameron and Cat Harvey<\/em><\/figcaption><\/figure>\n

STV Radio is partnering with Bauer Media Audio UK, which will provide national and regional agency sales representation to Scotland\u2019s newest commercial radio station. <\/p>\n

The in-house commercial team at STV will continue to manage direct client sales across advertising and sponsorship.<\/p>\n

STV Radio joins a portfolio of partner stations represented by Bauer Media, which will secure multi-platform campaigns at a national level for the business. <\/p>\n

Airtime, sponsorship and promotions on STV Radio will be sold as part of the Hits Radio Portfolio or as a single station.<\/p>\n

The music-led station launched on 7 January as the broadcaster seeks new audiences and revenue sources. <\/p>\n

It has attracted new advertisers and will receive its first set of RAJARs (audience research figures) later this month, after which Bauer Media will begin its representation.<\/p>\n

Danielle Kelly, commercial director at STV said:\u00a0\u201cPartnering with Bauer Media as our national sales agent is commercially a strong option for us and we look forward to working with them to continue to grow our audio business, connect with brands, and deliver impactful advertising campaigns across the station.\u201d<\/p>\n

Daily Business Bulletin<\/strong>:\u00a0Subscribe here for our morning bulletin of breaking news<\/em><\/p>\n

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