{"id":4748,"date":"2026-09-17T08:02:50","date_gmt":"2026-09-17T08:02:50","guid":{"rendered":"https:\/\/www.vaultinsider.top\/?p=4748"},"modified":"2026-09-17T08:02:50","modified_gmt":"2026-09-17T08:02:50","slug":"ryan-serhant-says-the-american-city-isnt-dying-wealth-is-multiplying","status":"publish","type":"post","link":"https:\/\/www.vaultinsider.top\/?p=4748","title":{"rendered":"Ryan Serhant says the American city isn&#8217;t dying\u2014wealth is &#8216;multiplying&#8217;"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/fortune.com\/img-assets\/wp-content\/uploads\/2026\/09\/GettyImages-2279440129-e1789584960688.jpg?w=2048\" \/><\/p>\n<p>While Florida, California, and New York continue to undeniably be hot spots for wealth, one real estate CEO says there are more markets to watch out for.\u00a0<\/p>\n<div>\n<p class=\"wp-block-paragraph\">Ryan Serhant, CEO of his namesake firm and <em>Owning Manhattan <\/em>star, said high-net-worth clients continue to buy in the historically wealthy and luxury-oriented cities\u2014but they\u2019re also seeking secondary homes in unexpected markets. <\/p>\n<p class=\"wp-block-paragraph\">\u201cYou would think that the American city is over, the metropolis is dead, and people are scattering,\u201d he told <em>Fox Business <\/em>in an interview published this week. \u201cAnd what you actually see is wealth multiplying to the benefit of both the individuals and the real estate assets.\u201d<\/p>\n<p class=\"wp-block-paragraph\">He envisions the three localities with top net migration during the next few years will be Huntsville, Ala.; Central Ohio; and Charlotte. These are the markets \u201cinvestors are paying a lot of attention to right now,\u201d he said, adding they\u2019re hot spots for data centers that drive wealth and jobs. \u201cYou go to Ohio and you look around, and there are more very expensive cars than you\u2019ll see in South Beach, but no one talks about it.\u201d\u00a0<\/p>\n<p class=\"wp-block-paragraph\">That could appear contrary to <em>Fortune<\/em>\u2018s own reporting, which found billionaires have been flocking to Florida\u201419 of the state\u2019s 20 richest now live in Miami alone\u2014as states like California and Washington float new wealth taxes. But Serhant\u2019s argument is that the ultrawealthy aren\u2019t just picking one place and settling, but rather diversifying their real estate portfolios.<\/p>\n<p class=\"wp-block-paragraph\">In other words, we\u2019re seeing wealth be stretched, he said. Wealthy buyers continue to purchase multiple homes across the nation: \u201cThey all want ease of access to great cities without necessarily paying to be in the center,\u201d he added.<\/p>\n<p class=\"wp-block-paragraph\">But it\u2019s not just the ultrawealthy diversifying. Affordability is pulling a much broader wave of buyers toward the same kinds of markets.<\/p>\n<p class=\"wp-block-paragraph\">\u201cPeople move with their wallet,\u201d he added.\u00a0<\/p>\n<h2 class=\"wp-block-heading\">A warning sign for places like New York<\/h2>\n<p class=\"wp-block-paragraph\">Serhant also noted that even irreplaceable cities aren\u2019t completely untouchable. He estimated New York lost about 12,000 residents last year, which he called \u201cdefinitely a warning sign,\u201d although not quite a crisis. Even a one-of-a-kind city like New York can lose people if living there costs too much or taxes climb too high.\u00a0<\/p>\n<p class=\"wp-block-paragraph\">New York is testing that limit. A four-bedroom apartment near his SoHo office recently rented for $75,000 a month, which he said proves the city is \u201ctoo expensive.\u201d New York has consistently been ranked as one of the least affordable markets in the country: It was among the six U.S. cities where even a 0% mortgage rate wouldn\u2019t make buying a home affordable.<\/p>\n<p class=\"wp-block-paragraph\">But pushing out wealthy residents isn\u2019t the answer either, he argued. Those buyers can just go purchase a home somewhere else, he said, so the city loses either way. He likened it to how companies compete for workers.\u00a0<\/p>\n<p class=\"wp-block-paragraph\">\u201cIf you have restrictions on employees on one company, really smart people at that company might say, \u2018You know what? Maybe I\u2019ll look for other jobs,&#8217;\u201d he said. \u201cThose companies are states. American citizens are employees.\u201d<\/p>\n<h2 class=\"wp-block-heading\">Where the data agrees with Serhant<\/h2>\n<p class=\"wp-block-paragraph\">Homebuyers are increasingly prioritizing affordability and steady employment, and Ohio has emerged as a quiet winner in the housing market. Homes there run about 30% cheaper than those on the coasts, and Gen Z and millennials accounted for nearly 30% of all interstate movers, a StorageCafe analysis shows.<\/p>\n<p class=\"wp-block-paragraph\">\u201cFor many, it\u2019s not just about cheaper homes, but about being able to build wealth earlier without drowning in overhead,\u201d Danielle Andrews, a realtor with Realty One Group Next Generation, previously told <em>Fortune.<\/em><\/p>\n<p class=\"wp-block-paragraph\">Meanwhile, there have been more job opportunities in markets like Ohio. Intel is building two chip factories outside Columbis in a project it raised to $28 billion, the largest private investment in Ohio history. Amazon Web Services also plans to invest more than $23 billion in the state through 2030.<\/p>\n<p class=\"wp-block-paragraph\">\u201cImportantly, the cost of living [in the Midwest], especially for essentials like groceries, gas, and health care, is better aligned with local wages, allowing Gen\u202fZ buyers to not just get by\u2014but actually get ahead,\u201d Andrews added. \u201cThe Midwest is no longer just affordable: It\u2019s aspirational for a generation redefining success.\u201d<\/p>\n<\/div>\n<p>#Ryan #Serhant #American #city #isnt #dyingwealth #multiplying<\/p>\n","protected":false},"excerpt":{"rendered":"<p>While Florida, California, and&hellip; <\/p>\n","protected":false},"author":1,"featured_media":4749,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[1207,3475,7811,634,637,546,7812,1698,611,7505,81],"class_list":["post-4748","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-finance-news","tag-american","tag-city","tag-dyingwealth","tag-florida","tag-housing","tag-isnt","tag-multiplying","tag-new-york","tag-ryan","tag-serhant","tag-wealth"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - 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